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About Accelo
Accelo is a leading cloud-based platform for managing professional services. The company offers an all-in-one solution for client work, automating processes from prospecting to billing.
Software Development
Industry
51-200 employees
Company size
Denver, Colorado
Location
Wordpress migration
Services
Challenges: Project complexity and website migration
Accelo’s website was one of our most complex projects to date. The task involved migrating a heavily content-driven website, including over 1900 blog posts, from Silverstripe. Each page required inline CSS adjustments and code fixes to ensure a seamless transition. We also implemented a lot of custom Lottie animations on their new Webflow pages.
Throughout the project, we worked closely with Accelo’s SEO partner agency. Pat Ahern, our main contact from the agency, ensured smooth communication and helped align SEO goals with the new website’s structure. This synergy between our teams made it one of the best experiences we've had working alongside an external partner.
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Our solution
We led the initial redesign of Accelo’s new site, creating an updated look and feel to improve user experience while maintaining their professional brand. We achieved interactivity and visually appeal through our tailored Lottie animations.
This project was also one of the longest we’ve been involved in - the Accelo team consistently praised our proactive approach and dedication to the project, often relying on our advice to shape the final outcome.
At a certain stage, Accelo underwent an acquisition and we established a direct line of communication with one of the founders, Eamonn Bell, which further streamlined the process and strengthened our working relationship.
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Migration from Silverstripe
Migrating a content-heavy site like Accelo’s required special attention to detail. More than 1900 blog posts had to be exported and transformed into Webflow-compatible formats, including making sure that all embeds and inline CSS worked flawlessly. We also updated their blog’s structure to ensure it was more accessible and better aligned with modern SEO practices.
"They'd tell us when they thought something wasn't a great idea and why, then suggest a better way."
Thanks to Flowout's efforts, the client's website was modern and easy to update. The team was responsive to messages and calls throughout the engagement. They were proactive in suggesting execution solutions and providing insights. The client was satisfied with the team's performance.
The results
The newly designed and fully functional website launched successfully, showcasing Accelo’s content and services through a cleaner, more user-friendly interface. They were especially impressed by the seamless migration and the custom animations that added a dynamic layer to their website.
Since migrating to Webflow, Accelo has experienced significant improvements in scalability and marketing agility. Their marketing team can now launch new campaigns faster, update content effortlessly and implement design changes without the need for constant developer involvement.
Through our ongoing partnership, Flowout remains a reliable enterprise partner for Accelo. Whether it’s supporting them with new Webflow updates, tackling complex technical challenges or offering strategic advice, we provide full support as their needs evolve.
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